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GfK Research 2017: Almost twice as many people prefer relaxing vacations to active ones In a 17-country online survey conducted by GfK, well over half (59 percent) of people say they prefer a vacation “where I relax and take it
According to a GfK study on regional purchasing power for holiday travel, Germans spend almost five percent of their purchasing power on holiday travel. At €1,020 per person, Germans’ expenditures on holiday travel exceed even what they spend on automobile
Consumers say companies should focus on providing good jobs, good quality products and being environmental The top three most important responsibilities for companies today, in the eyes of consumers, are providing good jobs for people, producing good quality products or