Tourist behavior

Travel Trends: Almost twice as many people prefer relaxing vacations to active ones

GfK Research 2017: Almost twice as many people prefer relaxing vacations to active ones In a 17-country online survey conducted by GfK, well over half (59 percent) of people say they prefer a vacation “where I relax and take it

The impact of social media on the way we travel

With the advent of social media, the way we travel has changed forever, to the degree that some travel behavior now really is a function of social media. For example, some people pick a travel destination solely on the ground that it will